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How ACE Micro and Inogic Empower Field Sales with Dynamics 365 Maps Integration

At ACE Micro, we’ve been supporting distribution businesses since 2002 with fast, fixed-cost solutions tailored for industries like industrial supplies, medical equipment, and machinery. Powered by Microsoft Dynamics 365 Business Central, we help streamline operations with ease.

To get the most out of Dynamics 365, the right apps are key—and that’s where our partner Inogic comes in. Known for their certified apps, Inogic solves real-world CRM challenges with smart, easy-to-use solutions.

One such app is Maplytics—the #1 geo-mapping app on Microsoft AppSource.

When our customers needed a solution to visualize client locations and optimize routes, we introduced Maplytics—which seamlessly delivered exactly what they needed within Microsoft Dynamics 365 CRM / Power Apps / Power Pages / Dataverse.

Here’s how Maplytics came to the rescue:

CRM Data Visualization Made Simple

• Enabled plotting of Dynamics 365 records on Azure/Bing Maps for better spatial insight
• Advanced filtering (by category or radius) helps focus on relevant data instantly
• Color-coded pushpins simplify assessment by status, region, or custom fields
• Heat Maps highlight customer/lead density with intuitive color gradients
• Helps identify high-potential regions quickly and optimize resource allocation
• Canvas App Power Apps allows for visualising CRM data on mobile/tablet
• Census data provides detailed demographic and geographic information about a country or its regions, enabling analysis of population, housing, land, and more.

Plot CRM Data Directly on an Azure/Bing Map

• Plot CRM records (leads, accounts, opportunities) directly on a map.
• Visualize data by location (address), region (city, state, zip code), or custom shapes (circles, polygons).
• Easily plot external data from an Excel sheet without CRM import.
• Quickly identify data distribution and plan strategic next steps.
• Maplytics effortlessly integrates with ESRI’s ArcGIS Online, enhancing Microsoft Dynamics 365 with advanced GIS functionalities. Users can link their ArcGIS account to view existing layers directly within Maplytics.

Efficient Route Optimization for Field Reps

• Plan optimized routes with a starting point, destination, and stops.
• Choose the fastest or shortest route, with options to avoid tolls or highways.
• Adaptable for driving, walking, or public transport.
• Provides clear turn-by-turn directions, travel time, and distance.
• Share routes with team members or open in Google Maps, Waze, or Apple Maps.

Auto Scheduling for Hassle-Free Planning

• Maplytics offers turn-by-turn directions and estimated travel times for better route planning.
• Auto Scheduling creates multi-day field schedules with minimal input, automatically adjusting based on availability, working hours, and meeting durations.
• Eliminates manual planning, boosting productivity by enabling more meetings with greater efficiency in less time.

Advanced Territory Management for Sales Strategy

• Easily plot and analyze sales regions on the map.
• View individual or team territories with color-coding for better visibility and planning.
• Use the Draft Territory feature to draw and save potential territories for later editing or comparison.
• Automatically divide regions into multiple territories using the Alignment Tool and metrics like revenue.
• Save territories as templates and display them on dashboards for easy access.

In Summary

Maplytics isn’t just an app—it’s like the ultimate gauntlet, built right into Dynamics 365 CRM, ready to tackle all your mapping challenges with power and precision.

And Inogic doesn’t stop at just one solution.

They’ve built a wide range of apps to tackle everyday CRM challenges—everything from file management and communication tools to data visualization, productivity boosters, integrations, and user adoption support. Inogic’s full suite enhances the capabilities of Microsoft Dynamics 365, elevating its overall performance.
At ACE Micro, with the partnership of Inogic, we’re proud to bring these tools to our clients to create smarter, faster, and future-ready CRM systems.

Let’s build yours—reach out to ACE Micro today at sales@acemicrotech.com!